Meta plans to sell targeted ads based on data in your AI chats
Meta plans to use data from your interactions with AI products to sell targeted ads on Facebook and Instagram.
Meta to stop selling political ads in the EU from October
by Ram Iyer
In response to the European Union’s incoming regulation of political advertising, Meta said on Friday that it would stop selling and showing political ads in the EU from October 2025.
YouTube sees a rise in ad revenue to reach nearly $10 billion
YouTube continues to lead in the streaming market, with ad revenue increasing by 13% to $9.8 billion.
X’s ad business improved under departing CEO Linda Yaccarino, but it’s still tough times ahead
by Sarah Perez
In the U.S., ad spending was up 62% year-over-year in the first half of 2025.
In Major Ruling, Judge Finds Google ‘Willfully Acquired and Maintained Monopoly Power’ Over Digital Ad Market
A recent court ruling in April 2025 has found Google guilty of maintaining an illegal monopoly in the online advertising market — so what happens now?
Bluesky feed builder Graze raises $1M, rolls out ads
by Sarah Perez
Graze, a startup that lets people build and monetize custom feeds for Bluesky’s social network, has attracted new capital. Pre-seed investors, led by Betaworks and Salesforce Ventures, have invested $1 million in the company’s small team, w…
Meta whistleblower Sarah Wynn-Williams says company targeted ads at teens based on their ‘emotional state’
by Sarah Perez
Meta whistleblower Sarah Wynn-Williams, the former director of Global Public Policy for Facebook and author of the recently released tell-all book “Careless People,” told U.S. senators during her testimony on Wednesday that Meta actively ta…
Spotify debuts Gen AI ads, programmatic ad buying
by Sarah Perez
Spotify announced Gen AI ads, among other changes to its advertising business, at an event in New York City on Thursday. Notably, the company introduced a new programmatic offering, the Spotify Ad Exchange (SAX), which allows advertisers to reach Spoti…
Instagram’s new ad format lets creators get paid for testimonials in comments
by Sarah Perez
Instagram is introducing a new way for creators to work with brands to make money by recommending products. On Thursday, Meta introduced an addition to its Partnership Ads called Testimonials, which allows creators to get paid via written endorsements,…
Meta to Face €550 Million Lawsuit in Spain Over Targeted Advertising
The Association of Information Media, representing 90 Spanish media outlets, accuses Facebook’s parent company of violating E.U. data protection laws.
Google Abusing Dominant Position in Ad Tech Sector, Says U.K. Government
Google owns four prominent ad tech tools, and the Competition and Markets Authority said it is using its industry dominance to prevent competition from rivals.
Reddit locks down its public data in new content policy, says use now requires a contract
by Sarah Perez
The newly announced “Public Content Policy” will now join Reddit’s existing privacy policy and content policy to guide how Reddit’s data is being accessed and used by commercial entities and other partners.
© 2024 TechCrunch. All rights reserved. For p…
TikTok expands its premium ad slots despite potential U.S. ban
by Sarah Perez
TikTok is adding new ad products that will allow marketers to better control what sort of content their ads appear against.
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‘AI-powered’ ad ignites creator controversy on Instagram
A new ad from Under Armour featuring boxer Anthony Joshua has come under fire from creatives on Instagram after its director claimed it as the “first Ai-powered sports commercial” — but critics in the industry say it blatantly reused others…
Ads watchdog files FTC complaint against X, formerly Twitter, over unlabeled ads
by Sarah Perez
X, formerly Twitter, was caught running unlabeled ads on its platform in September. Now that issue, which has been ongoing, has been brought to the FTC’s attention. An independent non-profit Check My Ads has filed a formal complaint with the U.S….
X runs ‘timeline takeover’ ad promoting anti-trans film
Thursday on X (Twitter), all users saw the same pinned topic under the “What’s happening?” sidebar. As part of a “timeline takeover” — which gives advertisers “priority access to logged-in users’ first im…
Big Tech’s massive ad businesses are getting a boost from AI
by Anna Heim
Big tech companies are not one-trick ponies. They’re complex businesses that do everything from slinging music and building hardware to running massive consumer and business platforms. They also make piles of money from advertising.
The Exchange explor…
Google launches AR beauty ads for lip and eye products
by Kyle Wiggers
Google sees augmented reality (AR) as a new, potentially quite effective advertising medium. Today, the search giant announced the launch of AR Beauty ads, a new smartphone ad type that allows brands to promote lip and eye products (and soon foundation…
How an AI deepfake ad of MrBeast ended up on TikTok
AI deepfakes are getting so good that a fraudulent MrBeast ad slipped past TikTok’s ad moderation technology to end up on the platform. In the ad, the massively influential creator appeared to be offering 10,000 viewers an iPhone 15 Pro for just …
YouTube relaxes advertiser-friendly guidelines around controversial topics, like abortion, abuse and eating disorders
by Sarah Perez
YouTube today announced an update to its advertiser-friendly guidelines that relaxes some of its rules around controversial issues, including sexual and domestic abuse, abortions, and eating disorders. The changes will allow YouTube creators to monetiz…
X, formerly Twitter, caught running unlabeled ads in users’ Following feeds
by Sarah Perez
X, the company formerly known as Twitter, has been caught running unlabeled ads in users’ Following feeds, TechCrunch has learned and was able to confirm firsthand. While scrolling the Following feed on a Mac using the Chrome web browser, we enco…
X to allow paid political ads, lifting Twitter’s earlier ban
by Sarah Perez
X this week confirmed it’s lifting its ban on paid political ads — a move it committed to earlier this year, shortly after Elon Musk took over the social network previously known as Twitter. The company had originally banned such ads back i…
X tries to lure back advertisers with new $250 ad credit
by Sarah Perez
X, the company formerly known as Twitter, has a new initiative aimed at luring smaller businesses to advertise on its platform. The company announced on Wednesday it would offer a one-time ad credit of $250 to select businesses when they spend $1,000 or more on new ad campaigns over the next 30 days. In its […]
Rocketium scales and analyzes massive marketing campaigns
Large companies often have to produce marketing campaigns with thousands of pieces of individual content, including email and social media ads. This means creative teams have to execute ideas rapidly while responding quickly to what content is getting the most clicks. Rocketium’s platform automates much of the process, and its clients include McDonald’s, Amazon and […]
TikTok now lets brands buy ads that appear in the app’s search results
by Sarah Perez
TikTok announced today it’s adding a new place for advertisers to reach its audience: within the search results page. The new ad buying type dubbed the “Search Ads Toggle” will allow advertisers to target the platform’s users who are specifically seeking to learn more about new products or brands by typing queries into the app’s […]
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