March 29, 2024

Web and Technology News

Qualtrics has $12B offer on the table to go private

Qualtrics was once a hot startup before SAP bought the company in 2018 for $8 billion. It was a fine exit, making the founders rich, but it never was really a good fit. SAP spun out the company just two years later, before taking it public in 2021. Today the company filed an 8-K form […]

Qualtrics has $12B offer on the table to go private by Ron Miller originally published on TechCrunch

TheyDo fires the starting gun on the race to own the customer journey

It doesn’t matter what kind of web site it is, the ‘customer journey’ has always been important, otherwise you lose that engagement and the end result can hit the bottom line. That was always the case. But in the modern era, customers expect an easy and simple experience, otherwise they move elsewhere. And with the […]

TheyDo fires the starting gun on the race to own the customer journey by Mike Butcher originally published on TechCrunch

Thoma Bravo, Sunstone Partners to acquire UserTesting for $1.3B and combine it with UserZoom

Thoma Bravo and Sunstone Partners announced today that they’re acquiring customer insight platform UserTesting for $1.3 billion in an all-cash deal. The acquirers say they plan to combine it with UserZoom, a customer research company Thoma Bravo bought an $800 million majority stake in last April. The firms paid what appears to be a generous […]

Thoma Bravo, Sunstone Partners to acquire UserTesting for $1.3B and combine it with UserZoom by Ron Miller originally published on TechCrunch

Leanplum acquired by Clevertap as retention marketing platforms consolidate

CleverTap, a retention marketing platform which has raised $76.6M to date, is to fully acquire Bulgarian-originated but San Francisco-based Leanplum, a customer engagement platform which has raised $131.2M, for an undisclosed amount. The news was broken by South Eastern European startup news site The Recursive. Sunil Thomas, CleverTap Cofounder and Executive Chairman said: “Like many […]

Arena bags $14M Series A to build Discord-like communities for businesses

Arena founder Paulo Martins grew up in Brazil playing video games, an industry that thrives on building communities among the players. Later, he came to the U.S., where he was an early employee at Hulu, helping the streaming TV service grow to over 7 million subscribers and $1 billion in revenue. When it came time […]

Adobe’s Customer Journey Analytics gets new experimentation options

Adobe today announced a number of new features for Customer Journey Analytics, its tool for tracking customers across platforms that is part of the company’s Experience Cloud portfolio. As the pandemic sped up the move to online shopping for a lot of brands and their customers, the need for being able to manage and personalize […]