March 29, 2024

Web and Technology News

Lavender lands $13.2M for its AI-powered email marketing engine

Years ago, Will Allred and William Ballance were developing a tech platform, Sorter, to apply personality and communication psychology to marketing campaigns. Just as Sorter was heading to market, the pandemic hit — and marketing budgets froze. With a week of funding left, Allred and Ballance pivoted, repackaging their tech to work in Gmail in […]

Lavender lands $13.2M for its AI-powered email marketing engine by Kyle Wiggers originally published on TechCrunch

Lavender lands $13.2M for its AI-powered email marketing engine

Years ago, Will Allred and William Ballance were developing a tech platform, Sorter, to apply personality and communication psychology to marketing campaigns. Just as Sorter was heading to market, the pandemic hit — and marketing budgets froze. With a week of funding left, Allred and Ballance pivoted, repackaging their tech to work in Gmail in […]

Lavender lands $13.2M for its AI-powered email marketing engine by Kyle Wiggers originally published on TechCrunch

Amberflo wants to transform SaaS pricing with metered usage

Over the years software pricing has shifted from rigid seat licenses for on-prem legacy software to subscriptions with tiered pricing, as software shifted to the cloud in the early part of this century. The latter helped transform the way we think about pricing and revenue. Amberflo founder and CEO Puneet Gupta thinks there is a […]

Amberflo wants to transform SaaS pricing with metered usage by Ron Miller originally published on TechCrunch

Qualified raises $95M to help Salesforce users with sales pipeline generation

Lead generation is a critical cornerstone in the world of sales — in a seemingly infinite sea of potential customers, you need to know who wants to buy, or who might buy, what you are selling so that you can focus your pitches (and your time and energy) in a more focused way. Today, a […]